Ferrari Motor Ferrari Challenge News


03 May 2007

Global Brand Department set up

Maranello, 3rd May 2007

Ferrari announces that it has set up a Global Brand Department, a new business unit that will operate alongside the Gestione Industriale and the Gestione Sportiva in the Company structure.

The function of the department is to manage and develop the Ferrari brand on a worldwide scale. Heading up the Department is Dany Bahar, who reports in to the Company Managing Director.

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